SMS marketing that gets replies, not just opens.

Text customers from your business number, send bulk campaigns to the right people, and let automated texts handle reminders, follow-ups and review requests. Every reply lands in one inbox.

SOUND FAMILIAR?

Stop chasing customers from your personal mobile

Here’s where texting goes wrong for most small businesses.

“I’m texting customers from my personal phone.”

Text from your business number instead, so every conversation is saved and your team can see it.

“I send reminders by hand, when I remember.”

Automated texts send booking reminders, follow-ups and review requests on time, every time.

“My promos go to everyone, or no one.”

Send campaigns to the right group, like past customers in one suburb, with unsubscribes handled automatically.

HOW IT WORKS

From your contact list to replies in your inbox

Set it up once, then let your texts work for you.

1. Organise your contacts

Import your list and tag customers by service, suburb or status, so every text goes to the right people.

2. Send or automate

Send a one-off campaign, or set automated texts for reminders, follow-ups and review requests.

3. Reply from one inbox

Replies land in one shared inbox with your emails and social messages, on your computer or phone.

WHAT YOU GET

Everything you need to text customers properly

Part of My New Admin, so your texts work with your CRM, calendar and automations.

  • Two-way texting. Send and receive texts from your business number, with every conversation saved.
  • Bulk SMS campaigns. Send promotions and updates to any group of contacts, scheduled for the right time.
  • Automated texts. Booking reminders, quote follow-ups, missed-call text-back and review requests on autopilot.
  • Personalised messages. Add each customer’s first name and details automatically.
  • Templates. Save your most-used messages and send them in a tap.
  • Opt-outs handled. When someone replies STOP, they’re unsubscribed automatically.
  • One shared inbox. Texts, emails, Facebook, Instagram and website chat in one place, for your whole team.
  • AI that replies for you. Your AI assistant can answer common questions by text, day or night.
COMPARE

My New Admin vs a bulk SMS service vs your mobile

Swipe to compare →

My New AdminBulk SMS serviceYour personal mobile
Send bulk campaigns✓✓✗
Two-way replies in a shared team inbox✓Varies✗ Only on your phone
Automated texts triggered by bookings, quotes and missed calls✓Limited✗
Every message saved in your CRM✓Usually separate✗
Unsubscribes handled automatically✓Usually✗
Also does email, bookings, invoices and reviews✓✗✗

Bulk SMS services vary by provider. My New Admin puts your texts in the same place as the rest of your customer conversations.

Steve, the My New Admin AI receptionist
TRY IT YOURSELF

Don't take our word for it. Test the AI right now.

Three live demos, no sign-up needed. Steve is an AI, and he’ll tell you so.

Call Steve, the AI receptionist

Ring the number below. Steve will answer, play receptionist for your business, then text you afterwards, exactly as he would for your customers.

Chat with Steve right now

Ask him anything about My New Admin, or type “demo” and watch him handle an enquiry for your industry. This is the same AI your customers would talk to.

See missed-call text-back

Call this number and hang up before it’s answered. Within seconds you’ll get the text your customers would receive, so no missed call becomes a lost job.

Standard call rates apply. Calls to the demo lines may be recorded for quality purposes.

Trusted by 500+ Aussie Businesses in Trades, Retail, and Healthcare.

SMS marketing FAQs

Yes. Send campaigns to any group of contacts, schedule them for the right time, and see every reply in your inbox.

Yes. Under Australia’s spam rules you generally need the person’s consent, you must identify your business, and every marketing message needs a way to unsubscribe. My New Admin unsubscribes people automatically when they reply STOP.

Yes. It’s two-way texting, so replies come back to your shared inbox and your whole team can see the conversation.

Your texts come from a business number in your My New Admin account, so customers can reply and every conversation stays in one place.

Yes. Set up automated texts for booking reminders, quote follow-ups, missed calls and Google review requests, and they go out on time without you lifting a finger.

Your plan includes monthly usage credit that covers texts, calls and AI. See our pricing page for the details.

Yes. The My New Admin app for iPhone and Android lets you read and reply to texts wherever you are.

Start texting customers the right way

Start your 14-day free trial today. $0 upfront, no lock-in contract, cancel anytime.

Or try the AI first: call Steve on 0495 104 177